Bonjour
Twitter updates - @alethea_jane
    Hello
    ALETHEA
    Business Director of www.party-parlour.com and www.in3labs.com by day, avid whisky and spirits connoisseur by night.

    I can be contacted at Alethea @party-parlour.com Views expressed are my own, not that of the brands I associate with nor work with.


    BLOW - Voter's choice in the 2011's Martell The Ultimate Start Up Space contest



    SPONSORS
    Current
    www.erabelle.com
    www.pinkparlour.com
    www.facebook.com/MaybellineSG
    www.thumbelina.com.sg


    Past

    www.strip.com.sg/
    www.thebodyshop.com.sg/
    www.millys.com.sg/
    www.mekhalaliving.com/
    www.vanitytrove.com/
    www.bellabox.sg/
    www.summerhaven.biz
    www.browhaus.com
    www.facebook.com/majolicamajorcasingapore
    www.onerochester.com/
    www.aramsaspas.com/
    www.1-caramel.com/

    like it?
    My lil companies
    Party Parlour - photography and events

    in3labs - Creative Robotics Training



    Erabelle giveaway and August Trove favourites





    ERABELLE Long Lasting eyebrow pencil giveaway in dark brown.
    4 sets to be won on this blog.
    The 5th on facebook :)

    Each pencil retails for $34.24 and is made in Korea


    Simply comment on this post to win
    Please leave a comment with your name and email address.
    Winners will be notified by email on 3 August (Don't forget to check your emails)
    Prizes to be collected by 18 Aug.


    Other eyebrow tools you can purchase from Erabelle

    Eyebrow sharpener: $10
    Erabelle Eyebrow Scissors $56
    Techno Tweezers by Rubis :$61


    Highlights of the Aug VanityTrove
    While the complete Trove is coming my way:
    What I really liked so far was the Brands' InnerShine® Prune Essence as well as the InnerShine® Berry Essence.








    A chilled bottle of the newly formulated InnerShine Prune Plus Essence
    ® is said to benefit your eyes and skin and add radiance to you. I liked that is has Pomegranate juice! one of my favourite fruits paired with the juiciest Californian prunes.Because the prune's skin and pulp are blended into this miracle mix - it's also high in fiber and good for those who don't frequent the washroom often enough LOL (aka constipated).

    Where to buy:S$24.90 at all leading personal care stores, supermarkets, hypermarkets, selected pharmacies and general retailer such as Watsons.


    I also found some time to test out the texture of The Body Milk from SCOTTISH FINE SOAPS. Love the packaging however the smell is a tad too strong for me.

    The travel size is perfect for my upcoming trip to Bali however.

    What I've yet to try:
    Products Parisians will approve off - SAMPAR




    Subscribe to BeautyTrove today for monthly skin loving treats.

    Subscription at $25 is over but limited stock purchases is available at $30 inclusive of processing fee via gift code RocketScienceBeauty, direct link here:
    http://www.vanitytrove.com/sg/surprise/gift/1?promotion_code=RocketScienceBeauty

    Enjoy a discount off your Erabelle EyeBrow Design services with every purchase of August's edition of VanityTrove with a free eyebrow pencil to bring home!

    Here's what the full trove contains



    VanityTrove actually ships to regions like Thailand! awesome huh?

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    ‚ù§ "Erabelle giveaway and August Trove favourites" was Posted On: Monday, July 30, 2012 @7/30/2012 02:33:00 PM | 15 lovely comments ‚úø
    ERABELLE PRESTIGE- Beauty and the Browlogy




    Upon Vanitytrove's and Erabelle's invitation.
    I popped on over to their Penang Road spa facility to have my brows made over during the "Beauty and the Browlogy" event where Beatrice, their brow expert explained to us some basics on face shapes and how semi permanent (eyebrow embroidery) was done.

    I've always been intrigued having remembered seeing Erabelle and their kimono clad beauticians at several roadshows in the past years. It's great to know it's a local company that was founded in 2004 has achieved much success since their early years.

    Several of my friends and a couple of other bloggers have tried Semi Permanent make up before.
    I think it's great for career women as it





    A week before at a photoshoot for SPH magazines, Larry Yeo my make up artist was already telling me that my brows were a little too thin and a tad too arched for my face.

    The analysis at Erabelle was that - my face shape was that of Oval and a little diamond mixed in.
    Most of us think we only belong to one face shape type but the truth is we are mostly a mix of 2.

    My arch apparently wasn't too bad but I could do and was thus given bolder thicker brows :)
    So here are my brow before and after pictures! (taken on my iphone).

    Before






    During the process


    Half done LOL

    And finally the completed brows












    I like the effect, definitely frames my face better.
    Erabelle offers 3 types of semi permanent services.

    Speaking about frames, Addarline and the lovely Erabelle team prepared some cute little frames for us to clown around with after the party. We were also treated to Yuzu tea and yummy cupcakes from 12 Cupcakes. I had the red velvet one.





    Every space, from the little alcoves that were curtained off for a customer's brow tattoo-ing session, to the open pantry where beauty treatments are concocted with tonic waters, were beautifully creative and showed meticulous amounts of attention paid to the spa's surroundings revolving around the customer's needs. At the heart of it was the Japanese concept of Omotenashi, which loosely translates as hospitality which is definitely one of the brands' cornerstones of customer service.

    I had read that Erabelle is own a lady who is a beauty therapist with more than a decade of experience in the personal care industry, and that she had wanted to create a soothing atmosphere in the spa that catered to all the senses, hence every space is given the luxe treatment. And every treatment room never the same from the other. I especially loved the Audrey Hepburn VIP room which was really manhattan.


    For those in doubt - go try out their wonderful Erabrow design which includes a tweet, trim and design for $29.What's more, if you bought one of the lovely Aug VanityTrove, you get a voucher to enjoy 50% off Erabrow design. (Before your next leap into semi permanent make up:)


    The Browlogy process,

    Starts of with faceshape and brow analysis - your triming, tweezing and design

    Next colors are filled into your brows - suited to your hair color and skin

    Then a patch test is done to see if you react or are sensitive to the inks used in the semi permanent make up

    During treatment, a micropen is used with Erabelle's Softstroke technique. The inks are certified by Europe's Cosmetic Directive and/or are approved by FDA Germany standards (Which are way stricter than that of US), individual ink caps are used and ink is discarded after.

    Photos of your brows are taken pre and post treatment to monitor results.

    and Tadah - a breath of life into your brows and you're ready to flaunt it.

    Effects last about 2 years.



    And talk about precision tools when it comes to beauty.
    Erabelle uses RUBIS tweezers and eyebrow scissors, both of which are swiss made.
    I was most impressed that RUBIS specializes in making tweezers used in the swiss watchmaking industry. Their tips are made of a high quality polymer that doesn't pinch your skin and can even be used to pick diamonds and precious stones up.

    Having worked in brands like Chopard and Cartier it's no wonder Erabelle and their lovely RUBIS tools really took to me.



    FAQ
    Semi permanent make up is safer because color is embeded into the epidermis which sheds over time. This is what differentiates it from tattoos which are permanent as the ink is translated to your dermis.

    The color unlike in tattoos - will not turn dark green or blue over time.

    Erabelle has won Cozycot's Women's choice awards, Women's weekly Best Brow Embroidery, and Harpers' Bazaar spa awards 2012 for best brows! WOW

    Remember to use your Vanitytrove Erabelle vouchers!
    What's more
    Enjoy 10% off services when they quote "Alethea VanityTrove", especially for readers of my blog :)

    GIVEAWAY - of 5 Erabelle eyebrow Pencils.
    To be announced soon- stay tune

    Erabelle Prestige Locations

    105 Penang Road #01-06
    VisionCrest
    Tel:6836 8388

    Vivocity
    1 Harbourfront Walk #02-01/02

    with branches too in Bugis and Bedok
    Website: www.erabelleprestige.com/

    Open daily from 11am to 930pm

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    ‚ù§ "ERABELLE PRESTIGE- Beauty and the Browlogy" was Posted @7/30/2012 11:31:00 AM | 0 lovely comments ‚úø
    Such a pretty gift from Erabelle Prestige! Thanks ladies


    Found some time to pop by Erabelle Prestige upon their invitation to try out Erabelle's Costmetic Artistry eyebrow service.
    And the wonderful ladies even made us bloggers our very own brow kit :) personalized with our names. Awwwww

    Thanks Addarline , Camy and your team for the fun time, and well thought presentation on Erabelle's service :) I really liked the brows that the brow specialist did for me!

    Stay tuned: On how you can win an Erabelle Long Lasting Eyebrow pencil in their Dark Brown Shade. I've 5sets to giveaway to readers :)

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    ‚ù§ "Such a pretty gift from Erabelle Prestige! Thanks ladies" was Posted On: Wednesday, July 18, 2012 @7/18/2012 10:02:00 PM | 1 lovely comments ‚úø


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